communication, communication culture, Turkish culture, mentality, interaction, oriental culture
The article is devoted to the peculiarities of intercultural communication with Turkish partners in a business and personal context. The authors identify the key factors determining the nature of interaction with representatives of Turkey: the place of birth and residence, the degree of Westernization, the role of Islam in everyday life, the level of education and the peculiarities of upbringing. The article examines the practical aspects of negotiation: the importance of small talk before a business conversation, slowness as a feature of the Turkish mentality, the hierarchy of society and the culture of bargaining. Special attention is paid to non-verbal communication – gestures, postures and distances, the usual interpretations of which may differ significantly from Turkish norms. The authors also identify taboo topics (the events of 1915, the Kurdish question, and criticism of Ataturk) and provide recommendations on appearance, gift etiquette, and written agreements. The article is of an applied nature and is addressed to specialists who build professional relationships with Turkish colleagues and partners.